safer sleep
for everyone
We believe that safe sleep is a right for all babies, and we're dedicated to making a positive impact on families everywhere.
FIND OUT HOW
25 years of baby sleep expertise, woven into every thread
Folk & Thread was born from a shared passion for safe sleep and a commitment to helping as many babies as possible sleep safely. Founded by industry-leading specialists, each with over 25 years of experience in baby sleep, we consciously create products that prioritise the well-being and safety of babies, give peace of mind to parents, and fund initiatives that share safer sleep products and guidance with families in need.





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Give your sleep bag a second life
Got a baby sleep bag you no longer need? We’ll safety-check it, add safer sleep guidance, and pass it on to a family through our partnership with Baby Basics - plus thank you with 20% off your next order.
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The Better
Sleep Project
Through the Better Sleep Project, every Folk & Thread purchase helps provide safer sleep for little ones in need. In our first year, we worked in partnership with the Lullaby Trust to support their Bedtime Bundles project, donating 1,200 products to families living in temporary accommodation - and we’re just getting started.
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Be a friend of folk
Follow our story an learn more about the impact of our Better Sleep Project
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Our story
Learn how over 25 years of sleep safety expertise and a passion for giving back shaped Folk & Thread from day one.
ABOUT US
Doing good
Discover how every purchase helps fund our Better Sleep Project, supporting families in need with safer sleep essentials.
SHOW ME
Safer sleep
Explore our Safer Sleep Hub for expert advice, tips, and resources to help your little one rest safely and soundly every night.
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